
Ferrous Division Session BIR Gothenburg 2026: Is recycled steel the strategic driver of the 2050 industry? Join us to find out!
Recycled steel: the strategic driver of the 2050 steel industry?
As the global steel industry pivots towards "green steel" and carbon neutrality, the role of recycling has never been more critical. However, while the long-term outlook appears optimistic, the sector must first overcome immediate challenges of protectionism, shifting trade dynamics and geopolitical volatility.
Before this backdrop, the BIR Ferrous Division is pleased to announce the programme for its plenary session on Monday, 1 June 2026 (14.00 – 15.00) in Gothenburg. Chaired by divisional President Shane Mellor, Mellor Metals Ltd (GBR), the session will explore via two high-level presentations whether recycled steel is truly the engine that will drive the industry toward its 2050 goals:
Keynote speaker:

Tom Cheesewright, Applied Futurist (GBR)
“Casting Forward: The pressures and trends shaping tomorrow’s ferrous metal markets”
We are thrilled to welcome Tom Cheesewright to the BIR stage.
As a world-renowned Applied Futurist trusted by global brands and major government bodies such as NASA, Tom specialises in helping leaders see the future more clearly.
In this headline presentation, he will share a unique perspective on the factors – climate, culture, power, and technology – that could accelerate demand and increase liquidity in the ferrous markets. A frequent commentator for the BBC and author of three acclaimed books, Tom will provide attendees with a simple, practical tool to help their organisations respond to future risks with agility and innovation.
Interactive panel discussion:
The presentations will be followed by a high-level dynamic panel discussion moderated by divisional Board Member George Adams, CEO of SA Recycling (USA). Joining the speakers on stage to debate the industry's roadmap to 2050 will be:
- Adam Szewczyk, Head of Data Management, World Steel Association
- Sanjay Mehta, Managing Director, MTC Business Private Limited (IND) and President of the Material Recycling Association of India (MRAI)
- Denis Reuter, Chief Operating Officer, TSR Group GmbH & Co. KG (DEU)


The session will also feature the exclusive release of the 17th edition of “World Steel Recycling in Figures” (January – December 2025), with key trends and highlights presented by BIR Ferrous Statistics Advisor Rolf Willeke.
Join us in Gothenburg to bridge the gap between visionary foresight and essential market data. Discover how today’s strategic responses are securing the vital role of recycled metals in the global steel market of tomorrow.
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