BIR Gothenburg 2026 Keynote Announcement – “Unlocking creativity and resourcefulness in times of change” by Fredrik Haren
“Unlocking creativity and resourcefulness in times of change”
Fredrik Haren to speak at BIR World Recycling Convention 2026
BIR is pleased to offer our Convention participants a truly inspiring opening session: Fredrik Haren, renowned keynote speaker and known internationally as “The Creativity Explorer”.
In his keynote presentation titled “Unlocking creativity and resourcefulness in times of change”, Fredrik will explore how curiosity, creativity and adaptability help leaders and organisations stay resilient amid change – encouraging delegates to stay open-minded, seek out unfamiliar perspectives and turn uncertainty into opportunity.
Drawing on global insights, memorable stories and practical examples, his session will set an energising tone for the Convention and inspire participants to think differently about how we connect, collaborate and respond to evolving trends and ever-changing geopolitical framework conditions.
A globally renowned speaker on business creativity, innovation and change, Fredrik has delivered 2,000+ presentations in 75+ countries across six continents, helping leaders and teams build the mindset and practical approaches needed to stay inventive under pressure and resourceful when conditions shift. Fredrik, who is Swedish-born and a global citizen, is the author of ten books, including The Idea Book, and his work is shaped by a career spent exploring how ideas travel across cultures – why some environments spark new thinking, and how individuals can create better questions, better conversations and better collaborations. He has been recognised within the international speaking community with distinctions including induction into a Speaker Hall of Fame and awards from the Global Speakers Federation.
Don’t miss this opportunity to redefine your perspective and kickstart your convention experience with a burst of innovation.